We spotted Volkswagen trademarking the name “e-Samba,” possibly for an electric version of its iconic Samba bus, around this time last year. The German automaker trademarked several other iconic nameplates, including e-Beetle, e-Karmann, e-Kübel, e-Golf Classic, and e-Thing. We assumed VW had settled on a naming scheme with a lower case “e” plus a hyphen, but a recent trademark with the USPTO may prove otherwise.
VW filed for the name “Samba” on June 4th, 2021. The trademark registration is “intended to cover the categories of automobiles; engines for land vehicles.” Automakers often mention electric propulsion in their trademark applications, so the absence of this terminology is intriguing. The revived Samba may include more than one drivetrain option.