Nissan’s e-POWER electrified powertrain has surpassed the 500,000 sales milestone in Japan at the end of March, Japanese automaker said Tuesday.
The e-POWER system includes a gasoline engine with a power generator, an inverter, a battery and an electric motor. Used solely to charge the high-output battery, the gasoline engine always runs at an optimal speed. This leads to superior fuel efficiency and lower emissions compared with a traditional internal combustion engine.
For customers, this delivers EV-like excitement, quietness and smooth acceleration, but with the confidence and convenience that comes with a fuel tank.
e-POWER first debuted in Japan on the Note compact car in November 2016 and it has been a hit with consumers in Japan, where it’s helped make the Nissan Note the country’s best-selling car in 2018.
In March 2018 an e-POWER version of the popular Serena minivan was launched, which was followed by the all-new Kicks SUV e-POWER in June 2020. The Kicks e-POWER also launched in some Asian markets, expanding the availability of e-POWER technology. In December of the same year the all-new Note was launched exclusively with the evolved, second-generation e-POWER system.
In February 2021, the all-new Nissan Qashqai recently debuted in the European market with an e-POWER model announced following the mild-hybrid model, marking the first offering of e-POWER in the continent. The 2021 Auto Shanghai motorshow is set to introduce e-POWER technology in the China market.
In addition to powerful and responsive acceleration, e-POWER models have been rated highly for driving performance and for features such as the ability to accelerate and decelerate just by using the accelerator pedal.
Nissan has set the goal to achieve carbon neutrality across its operations and the life cycle of its products by 2050. As part of this effort, by the early 2030s every all-new Nissan vehicle offering in key markets will be electrified.
Alongside electric vehicles, Nissan has positioned e-POWER as a key pillar of its electrification strategy and will continue to expand its lineup to meet a wide range of customer needs.