The reason we think the all-electric Jeep will become a reality quickly is that the American automaker pushed a strong message through this year’s Super Bowl extravaganza of automotive advertising. The full-length video reflects on Jeep’s past as it looks to the future, and it clearly believes the future is electric.
“As we celebrate Jeep’s 80th anniversary this year and look to the future, ‘The Road Ahead’ illustrates how we are proudly building on our rich heritage as we commit to making Jeep the greenest SUV brand,” said Christian Meunier, Global President, Jeep Brand, Stellantis. “All Jeep models will carry an electrified option in the next few years and will take green and 4×4 technology to the next level.”
